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About Dr. Mary Martin

Dr. Martin is a Professor of Marketing at FHSU. She teaches Social Media Marketing, Social Media Marketing Content and Analytics, Marketing Management, Marketing Strategy, and Database Marketing.

 

Prior to joining the faculty at FHSU, Dr. Martin was co-founder of a strategic consulting firm in Charlotte, NC that offered clients marketing plans, marketing research, organizational strategy, business plans, and e-business seminars.

 

Prior to that, she was Director of Marketing for a company that produced interior decorative coatings for aircraft. While there, she developed web-driven and traditional marketing strategies, including website promotion, design, construction, and maintenance.

 

Dr. Martin was previously a member of the graduate faculty of The University of North Carolina at Charlotte (UNC Charlotte) and Winthrop University.

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Education

Ph.D. University of Nebraska-Lincoln, 1995

 

M.B.A. Fort Hays State University, 1991

 

B.S. Advertising, Kansas State University, 1988